Bryan Freeman is the Executive Chairman and former CEO of Real Good Foods, a small family-owned startup that has scaled into one of the fastest growing food brands on the market today. RGF makes delicious food that you’ll feel good about eating; high in protein, grain free and always made from real, nutrient dense ingredients. In this episode, Drew talks with Bryan about what it takes to scale a healthy food business, their unique approach to innovation, how RGF is changing the frozen food world, and much much more!
HIGHLIGHTS:
[07:15] How Brian found his way into the food industry, his background, and how Real Good Foods was born and ultimately scaled.
[12:50] The mindset of previous companies that Bryan worked for versus the mindset of Real Good Foods, as well as the surprising story of how Brian went from a transactional approach to a more empathetic approach to food production.
[19:50] Real Good Foods innovative process of creating new products, and how the broader community plays a central role in their growth and development.
[28:15] Some criticisms of Real Good Foods, what they could improve on, and how they plan to improve their recipes in the future.
[34:30] How Real Good Foods is changing the frozen food industry, and how working for Real Good Foods has changed Brian’s personal health.
SPONSORS:
Real Good Foods — Real Good Food’s mission is to make nutritious foods—low in carbs, high in protein, never added sugar and from real ingredients—more accessible to everyone, improve human health, and in turn improve the lives of millions of people. Use code fit2fat2fit at checkout to receive $15 off of any order over $15!
SteadyMD — SteadyMD is a completely new approach to primary care. Their doctors see a limited number of patients, so they can give you the time and attention you deserve. Their service is completely online, which means that you get comprehensive, personalized care from anywhere in the world, on any device. Go to steadymd.com/fit2fat2fit to take the quiz today!
Complete Wellness Supplements — Shop Drew’s hand-formulated, high-quality, pre-workout greens, Keto Meal Replacement with grass-fed collagen, MCT Oil soft-gels, bone broth, and more! Use the code “podcast” to get 20% off of your order!
SHOW LINKS:
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